Property Intelligence Report — San Marcos, Texas

San Marcos has grown into a substantial community of over 245,000 people, and that growth reflects real economic opportunity. The median household income sits at nearly $80,000, which supports a median home value around $335,700—reasonable for a Texas market with this much momentum. The owner-occupied rate of 62.8% suggests a stable residential base rather than a transient rental market, though you'll definitely feel the influence of Texas State University's presence in the character and energy of the area.

The educational profile here is notable: 38.8% of residents hold a bachelor's degree or higher, which is above average and tends to correlate with neighborhood stability and community investment. You're looking at a demographic that tends to stay put and care about their surroundings.

On the environmental side, radon levels fall into Zone 2 (moderate risk), so factor in radon testing and mitigation costs if you're building or buying older construction. The earthquake risk is also moderate—the region has averaged about 12 seismic events annually over the past decade, though nothing severe. These aren't dealbreakers, but they're real factors to discuss with your home inspector and insurance agent before committing to a purchase.